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città design team

Imogen Tunnicliffe and David Moreland lead our in-house design team. Together they guide our talented designers through research, collaboration and imagination: overseeing the design process, developing seasonal themes and colour palettes as well as creating their own products and designs.
Head of Textile & Product Design

Imogen Tunnicliffe

Imogen joined the Città team in 2003 as the first in-house designer for the brand. The design team has since grown to include four full time and two part time designers.

With a Masters in Fine Arts, majoring in Print, Imogen has lived and worked as an artist in both the UK and New York. Imogen's work as a print maker was exhibited both in New Zealand and overseas. As Head of Textile Design for Città Imogen oversees all aspects of the design process and is directly responsible for developing and researching the seasonal themes, colour palettes as well as producing textile and product designs.

Imogen makes an important contribution to the Città brand and our seasonal collections with her in-depth research into the themes which is then translated into original product and textile designs.

"Developing ideas with knowledge behind you creates design with meaning and integrity - it gives you a story to tell."

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Head of Furniture & 3D Design

David Moreland

David Moreland joined the Città team in August 2014 as a contributing furniture and product designer and now heads up the Furniture and 3D Design team.

Since gaining a degree in 3-D Design at Unitec, David has developed his career primarily in furniture design and production. He worked for David Trubridge, manufacturing steam bent timber furniture and spent 8 years as a designer and head of production at Simon James Design.

At Città, David is excited about the future scope and possibilities for the brand, which is a growth process he enjoys being a part of.

"The scale of the production is amazing, which opens up all sorts of opportunities. This makes the scope of a project so much wider and the possibilities far more open."

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Furniture & 3D Designer

Nikolai Sorensen

Nikolai joined the Città Furniture and 3D Design team in 2016. Starting out in the engineering industry Nikolai later returned to study and completed a Bachelor of Industrial Design at AUT in Auckland. Following this he co-developed a furniture brand specialising in low cost furniture with high design aesthetic and spent two years in a product design role at New Zealand manufacturing firm Sistema.

At Città Nikolai is involved with the design and development of all furniture, lighting and interior objects.

“I really enjoy the conceptualisation phase of the design process, whether it’s modeling in CAD, prototyping 1:1 in cardboard or 3D printing scale models. It’s exciting to see those initial ideas turn into tangible solutions.”

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Junior Textile & Product Designer

Sophie Clapson

Sophie joined Città in 2015 working as a retail assistant in Wellington and later Hamilton. After graduating with a Bachelor of Design, majoring in Textile Design, Sophie set off to explore Europe and Northern Africa. Immersed in the cultures and engaging with the locals, Sophie broadened her creative perspective further and returned to New Zealand to take up the Junior Textile & Product Design role with Città.

The skills and experience gained working in the Città retail network is extremely valuable in Sophie’s current role, she is able to draw on the first-hand experience with our customers when designing for each collection.

“Seeing the collection come together as a whole is always exciting. Each designer takes inspiration from the moodboard in such different ways. Our design aesthetics are quite varied, so bringing everyone’s ideas together to make a cohesive collection is both challenging and rewarding.”

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