Label Armchair
The Label armchair combines sleek construction with deep comfort. The refined, wrap-around frame elegantly cradles the seat and gracefully envelopes the sitter. The considered design offers the option of a high or low back. Both present clean, unified lines with cleverly concealed fixings.
Low Back
The Label armchair works around your unique needs and preferences. The design offers two styles: low or high back. The low has a paired-back aesthetic with a single-piece backrest that fits snugly within the frame.
High Back
The high version provides additional upper-body support, ideal for extended periods of lounging. The lower backrest sits within the frame, while the upper section expands the width of the chair. When viewed from the back, the frame elegantly conceals the upholstery joint.
Ready-to-Ship Options
For projects with a tight turnaround, we offer wide range of ready-to-ship options. These include a natural oak frame paired with ecru, beige or olive upholstery. Additionally, we stock a warm smoked oak frame with beige or olive upholstery.
Custom Upholstery
Alternatively, be a part of the design process by selecting your own fabric. Choose from our expansive range of premium textiles, upholstered to order.
Designed by David Moreland & Nikolai Sorensen
“Releasing a new design is a journey of intensive refinement and collaboration. The Label armchair took three years of considered development across four generations of prototypes. I’m proud of the clean, timeless form and close attention to detail across the more intricate design features.”
- David Moreland, Città product designer.
Design Details & Certifications
Our considered approach to design sees us working with quality materials to meet industry certifications.
The frame is crafted using FSC®-certified solid American white oak. Generous lumbar support is provided by a deep, soft cushion made from multi-density foam layered on a plywood shell.
The chair is BIFMA-tested for durability, making it suitable for both residential and commercial use.
Pair With
Label Armchair High
$2350Form meets function in the design of the Label armchair. The refined, wrap-around frame elegantly cradles the seat and envelops the sitter to provide generous, supportive comfort.
Fenris Rug
$1490The Fenris rug delineates your wide open spaces with effortless style, thanks to its highly practical off-white and natural wool blend.
Horizon Side Table
$1190Complete your living space with the Horizon Side Table. The seamless connection between the tabletop and curved legs gives the table a fluid, balanced feel and effortless elegance.
Horizon Coffee Table
$1950Complete your living space with the Horizon Coffee Table. The seamless connection between the tabletop and curved legs gives the table a fluid, balanced feel and effortless elegance.
Label Armchair Low
$2250Form meets function in the design of the Label armchair. The refined, wrap-around frame elegantly cradles the seat and envelops the sitter to provide generous, supportive comfort.
Njord Rug
$2590Complete your living space with this Njord Rug. The versatile rug has an understated, Scandinavian aesthetic with a timeless palette of black and natural tones.
Label Armchair Low
$2250Form meets function in the design of the Label armchair. The refined, wrap-around frame elegantly cradles the seat and envelops the sitter to provide generous, supportive comfort.
Column Side Table
$1190The Column Side Table adds modern elegance to your living room. The design has a sculptural aesthetic with its round, two-tier form. The table is available in three colourways and also includes a Coffee Table option.
Bach Wool Blanket
$370The Bach Wool Blanket takes inspiration from textiles found in quintessential New Zealand cabins and baches. The blanket is a reimagining of these classic New Zealand heirlooms - one we hope becomes a beloved textile in your home.
Label Armchair High
$2350Form meets function in the design of the Label armchair. The refined, wrap-around frame elegantly cradles the seat and envelops the sitter to provide generous, supportive comfort.
Horizon Coffee Table
$2890Complete your living space with the Horizon Coffee Table. The seamless connection between the tabletop and curved legs gives the table a fluid, balanced feel and effortless elegance.
Horizon Side Table
$1590Complete your living space with the Horizon Side Table. The seamless connection between the tabletop and curved legs gives the table a fluid, balanced feel and effortless elegance.
Rothko Throw
$309The Rothko Throw takes inspiration from artist Mark Rothko and his iconic mood changing paintings. The design explores planes of deep tonal colour as they merge into each other, creating a gradient effect.
